As someone who is quite familiar with the web but until recently was completely unfamiliar with frontend development (or development of any sort), taking on the seemingly simple challenge of building a website has seemed like a lofty goal for quite a while.
Don’t get me wrong – I’ve been designing websites for years now – I’ve even been charging for it a good portion of the time. I’ve gotten to a point in my web design career where I can be proud of what I’ve accomplished and confident in my ability to do good work. This isn’t to say that I’m immune to the fits of self doubt and self deprecation that are common amongst all creatives—I am a master of self deprecation—but overall I’m happy with my evolution as a designer up to this point.
One thing that I’ve never been happy with, however, is the fact that I haven’t been able to make my work functional. I’ve believed for a long time that in order to be a truly successful web designer, one has to understand and be involved in all aspects of the process. Despite that, I’ve never coded a single one of the websites I’ve designed – until this one.
Here on Nekai I’ve gotten as close to a pixel-perfect representation of my mockups as possible – and as simple a site as it is, it was a massive pain in the ass. It’s taken months of learning the ins and outs of markup (in my free time, inbetween the real, paying projects that put food on my table) and then more months of figuring out how to wrangle wordpress into doing what I wanted it to do; Now having gone through this process, I have a newfound respect for those people who do it every day for a living.
if this sounds self-congratulatory, I apologize – because it isn’t intended to be. Truth be told, it’s hard to say you’re a newbie at anything, and I think that it holds a lot of people back from trying new things – myself very much included. It’s a lot easier to say “I don’t do that” than it is to say “I’m not good at that, but I want to be.” Everyone (again, myself included) wants to project a scholarly image of themselves on their blogs, and starting this one off by talking about something I’m not particularly skilled at may seem counterproductive in that respect; I hope to make it up in later posts.
For now, I can’t say I don’t code websites anymore – I can just say that I’m not very good, but I want to be.
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Nekai.net is my blog.
Below, you'll find a hauntingly realistic portrait of my visage; that's right, cartoon Jeff in all his glory. Coming soon: Personal statistics! Things like height, weight, and allergy information. Fun.
Welcome
Nekai.net is the online home of Portland, Oregon based web designer Jeff Reynolds. My largely unfounded opinions are to the left. While you're here, feel free to take a look at my portfolio, peruse some older posts in the archive, or just drop me a line.
When you're finished here, head over to We the Media, where I'm co-founder and creative director.
The Small Stuff
- CSS Border Radius
Fun border radius tool. I can see myself using this quite a bit instead of typing out all the code. - SXSW UX Adventure | Fresh
Such a great UX talk from SXSW 09 - Steve Krug • the least you can do about usability
fantastic video on the value of user testing, by one of the masters.


Congrats amigo – it’s been a lonnnnngggg time coming. Looks brilliant, especially love the contact form. Too bad I will never get to use it.
Jeff this is such a beautiful place. I want to live in this website. Can I crash here for a bit?
Let me know, TQ
funny, I feel the same way about design.
I’m on my 10th year of tweaking & hating my never coded or launched design. Thinking of starting over…
nice work jeff!
Nice work Jeff! Loving the color scheme. Very true what you said about how hard it is to admit you’re a newbie at something. Kudos!
Thanks for the kind words folks!
@george – You can use it for fun. i won’t tell anyone
@todd – Yes, but this is the internet. you’ll need to wear pants.
@julie – I didn’t know you were working on a site, i’d love a sneak peak!
@verity – Yeah, as for the colors, i figured i had to balance out my intense masculinity somehow
I feel the way about design that you do about coding. Sure, I can do it and usually make it work, but I’m not the best but I want to be real good. And, I think you did just a fine job of coding this site. Very good for a first time. You should see some of my first sites from 1997. They are RAD.
beautiful work brother!